Free Fire 4th Anniversary

We love helping brands celebrate milestones. We’ve been there for our fair share of notable gaming anniversaries, and Garena invited AMG to help make their 4th anniversary as impactful as possible. So to Vegas we went!

In addition to watching Free Fire set the Guinness certified world record for the largest gaming projector ever constructed… yes Free Fire was played on the side of a hotel on the Las Vegas strip, we brought out monstrous gaming influencers like MatPat of the Game Theorists, and Unspeakable to get some time playing one of the most popular games in the entire world.

After capturing IRL content, vlog footage, taking a helicopter to the Grand Canyon, and returning to home base, our creators documented their journeys, and even went above and beyond for our client in delivering additional content from their experience. Viewership goals were exceeded and we’re excited to keep expanding the reach of Free Fire for Garena.